New Deliverable Type: Marketing Content

NEW: Hire Influencers To Create Marketing Content

Hire Influencers To Create Marketing Content   It’s finally here! Advertisers, you now have the ability to request “marketing content” as a deliverable type (in addition to the standard blog, Twitter, Instagram or Pinterest posts). Instead of trying to outsource … Read More

5 Metrics to Evaluate Influence

5 Metrics (Besides Sales) to Evaluate Influence

Build On Prior Experience   Whether you’re new to digital marketing or have developed a successful affiliate program, you’ve taken the right steps in joining the Fresh Press Media Marketplace. Even with experience, this new market can have some hidden … Read More

4 Creative Ways to Connect with Influencers

4 Creative Ways to Connect with Influencers

Build Relationships with Hired Influencers   Relationships of all kinds require effort and communication — even between advertisers and influencers. To maximize benefits from their influencer program, advertisers should be intentional about establishing deeper connections with influencers. Unfortunately, some advertisers hire … Read More

Avoid Potential Pitfalls with Product Reviews

Avoid Potential Pitfalls with Product Reviews

What is the biggest pitfall with product review opportunities?   Product reviews can be a popular option for advertisers, yet there are drawbacks to offering product alone without a placement fee. What happens when the product is mailed, but a few … Read More

Review: Influencer Marketing Course

Because we work with affiliates, we may earn a small commission from purchases made through this link.   How can an influencer marketing course benefit advertisers?   Despite areas of crossover, influencer marketing differs from affiliate marketing in multiple ways. … Read More

Get What YOU Want

How To Get What You Want From Influencers

How To Get Results You Want From Influencers   Advertisers sometimes have open-ended or vague specifications about what they want to see from influencers. Without clear direction, it’s hard to be sure you’ll get the results you want. Use this as … Read More