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“I love unsolicited blogging advice!” …said no one ever.
Nonetheless, we’ve all been on the receiving end of this conversation. It’s crazy how many blogging “experts” are out there. While I’m certain everyone means well, I’m also certain that you shouldn’t follow every piece of advice that comes your way.
So much of learning to blog comes from experience. We all started out with an idea and a determination to create something meaningful. The first step is to soak up as much information as possible to help get us started on our way to blogging fame. I can remember searching out bloggers who were doing it “right”. I would read their blogs until my eyes crossed. But back then, at the end of the day, I was still forced to figure it out for myself. And so began the process of trial and error.
New bloggers are lucky today in a sense that there is much more information available to help you succeed. On the other hand, there is much more information available that won’t help you at all. Determining the good advice from the bad brings us back to the good ol’ days of trial and error. And let’s face it… those days weren’t that good.
Here’s a list of the worst blogging advice I’ve ever received. Hopefully, you can avoid these pitfalls if you come across them.
Blogging is Easy
The concept is simple. The process is anything but easy. The amount of work that goes into creating and managing a successful blog is a full-time job. Sure, you can build a blog part-time. But, until you are able to make your commitment full-time, you will have a part-time blog with a part-time income.
Post Every Day and Your Blog Will Grow
Here’s some replacement advice for you. Content is NOT the King. It’s the Kingdom. Content is important because it’s where your business lives. You need content. But, content alone does not a successful blog make. Marketing your content will be necessary to grow your blog into a business.
You Have to Post Every Day for Your Blog to Grow
Every day. This little piece of advice kept me spinning for years. Of course, I continually failed at this, which meant I was extremely hard on myself, which meant I rarely stuck with something long enough to see success. Post consistently. How many days a week are you able to post on your blog? Be realistic. Then be consistent.
Don’t Worry About SEO, Just Create Good Content
“Good content” is such a loaded phrase. The eye of the beholder, right? Your content should be in line with your goals and your niche. Learn some good SEO practices and keep learning about good SEO practices. Then create your best content, whatever that might be.
You Can Make a Ton of Money Blogging
Some people make a ton of money blogging.
You Can’t Make Any Money Blogging
Some people never make a dime from their blog.
Is your blog your business? If your goal is to make an income from your blog, then you will need to treat your blog like a business. Is it possible to earn income on your blog? Yes. Is it easy to earn income on your blog? No. And it wasn’t easy for the people who have already turned blogging into their profession either. I’ll just use this opportunity to reference the first piece of bad advice on this list.
Blogging is Dead
Isn’t the market over-saturated with bloggers?… um, no. Blogging has changed a lot over the years. If anything, it has become a mainstream way of sharing information and forming communities. Blogging is very much alive. And I would love to read yours!
What’s the worst blogging advice you’ve received?