Influence Matters, But So Does Frequency

Influence Matters, But So Does Frequency

Frequency Matters     Frequency in advertising is important to consider when working with influencers. This includes the idea of effective frequency, meaning there is a threshold required for advertisements to be effective or noticed. The Rule of 7, which is...
How to Create a Bid Evaluation Report

How to Create a Bid Evaluation Report

How to Create a Bid Evaluation Report   Make the Most of the Marketplace   We have many features in the Marketplace that advertisers may not currently be familiar with. That being the case, we want to share with you some of these features so you can make the...